The Social Action Messenger (SAM) is a platform by Haiyya started with the aim of organizing, analyzing and transforming the social change ecosystem in India and South Asia. It's a one-stop platform for different social change groups, changemakers and organizations in the social justice space to gather learnings and strategies, and apply them on-ground for bigger wins!

SAM showcases stories and campaigns of changemakers and organisations and keeps them abreast with ongoing social movements across South Asia. It has a finger on the pulse on trends and insights in the social justice ecosystem, and provides creative and innovative tools and tactics that campaigners and changemakers can take back to integrate them into their own work and implement in their campaigns!

In the social change sector, resources are scattered, and there is no one-stop platform for campaigners and social change activists to observe trends, read about success stories and learn movement-building skills. Different social change groups and individuals end up working in silos, unable to connect or learn about different groups working on similar issues. SAM aims to bridge this gap, and facilitate changemakers to exchange resources with each other and collaborate to achieve bigger wins!